New Zealand Diploma in Tourism and Travel (Level 6)

On completion of the New Zealand Diploma in Tourism and Travel (Level 6) programme, graduates will have the knowledge and skills to:

• Analyse and evaluate local, national and international tourism operating environments in order to effectively develop and guide strategic business direction in the tourism industry
• Identify and analyse strategic leadership roles and styles, and the potential impact on change management for a tourism enterprise
• Develop, analyse and critique tourism business strategic systems and processes that enable the commercial development of a quality visitor experience and contribute to overall sustainable business effectiveness
• Prepare effective public relations campaigns including multi-media communications for a tourism business development
• Analyse and propose strategic business models to improve environmental sustainability for a tourism business or tourism business development
• Develop strategic investment plans for a tourism enterprise

Compulsory

DTT601 Contemporary Tourism Operation (15 credits)

The paper will enable students to develop a critical understanding of tourism markets, and the wider tourism landscape, on a local, national and international scale and appreciate the complexities external factors like globalisation and mass tourism can have on travel and tourism operations.

DTT602 Tourism Policy and Planning (15 credits)

The paper will enable students to understand how tourism policy and strategy, guides, shapes and drives sustainable tourism operations in local, national and international environments and  provide them with the skills and knowledge to critique tourism policy and planning in existing travel and tourism organisations.

DTT603 Leadership and Management in Tourism (15 credits)

The paper will enable students to develop a critical understanding of leadership and management roles in organisations and the role of the leadership team in the change management functions of travel and tourism operations.

DTT604 Public Relations in Tourism (15 credits)

The paper will enable students to develop a critical understanding of public relations (PR) concepts and theories and how PR is used in business, and how effective PR campaigns can enhance business operations across the travel and tourism sector.

DTT605 Environmentally Sustainable Management (15 credits)

The paper will enable students to develop a critical understanding of the environmental impact of tourism and recognise the responsibility of travel and tourism operators to develop and follow business models that engage in environmentally sustainable practices.

DTT608 Business Investment Strategy (30 credits)

This paper provides students with the skills and knowledge to create strategic investment strategies that enable travel and tourism operations to meet their long-term strategic goals. Students will be able to analyse business performance, conduct competitive analysis, assess and develop growth strategies and produce metrics to continually monitor and evaluate investment strategies.

Elective

DTT606 The Visitor Experience (15 credits)

The paper will provide students with the skills and knowledge to plan, design, and develop effective sustainable business systems, processes and practices that enable the commercial development of high-quality visitor experiences across the travel and tourism sector.

DTT607 Internship (15 credits)

This paper provides students with an opportunity to become familiar with the micro and macro operating environments and the strategic business decision making processes of travel and tourism operations to create and deliver a quality visitor experience.