New Zealand Diploma in Business (Marketing and Sales)
Course details
NZQF Level | 5 |
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About the course
This diploma is designed to equip you with marketing and sales skills that will enable you to contribute to the achievements of a business or organisation. You will develop knowledge and skills in marketing fundamentals, digital marketing, relationship management, marketing communications and brand management, as well as segmentation, targeting, positioning and buyer behaviour. To complement your technical marketing and sales learning, you’ll also study core areas of business including organisational structures and cultures, business functions and environments, and influences for change and innovation. Part-time up to five years.
Entry requirements
Overall IELTS 5.5 Academic 5.0 Listening 5.0 Reading 5.0 Writing 5.0 Speaking What if English is not my first Language? If English is not your first language, we want to make sure that you will be successful in your chosen programme of study. Please provide a result from a test or qualification on the acceptable alternatives English Proficiency Outcomes Chart. If you are a New Zealand Citizen or Permanent Resident, complete an Admission and Enrolment form and Ara will contact you regarding a free assessment. If you are not a New Zealand Citizen or Permanent resident, book an IELTS or other test through the Ara Examination Centre or in your home country. IELTS scores used must be taken from a single IELTS Test Report Form and are valid for two years from the date of the test. What if I have achieved NCEA Level 3 University Entrance? You do not need to provide additional evidence of English Language skills. Still want to study but don't meet the Academic Requirements? If you show that you have equivalent skills for tertiary study gained through study, work and/or life experience, you may be able to gain alternative entry. NCEA Level 2 which must include: 8 Literacy credits at Level 2 or above and 14 Numeracy credits at Level 1 or above If you have undertaken examinations other than NCEA (e.g. International Baccalaureate, Cambridge Examination), Ara will assess your qualification for academic entry equivalency.
About the provider
Ara Institute of Canterbury is recognised as one of New Zealand’s leading tertiary institutes. Specialising in applied, vocational and professional training, it offers more than 150 courses from foundation to postgraduate level.
Ara caters to a diverse range of learners; from school leavers and career changers to professionals wanting to upskill and individuals seeking to re-enter the workforce.
All Ara students benefit from the Ara Advantage: relevant courses, taught by inspirational mentors in real-life learning environments. Almost every Ara programme includes work-integrated learning. Work placements, apprenticeships, industry-based projects and internships ensure students are work-ready when they graduate.
Across its six campuses, Ara’s dedicated tutors and non-academic staff support students throughout their study journey. A comprehensive range of student services - such as financial assistance, learning support, health and wellbeing services, accommodation, childcare and student events – contributes to the success of every student.
It also has six additional small community hubs which deliver free digital upskilling and personal development courses.